Swallows & Amazon : The super summer of 2012 and what Saffina Desforges did next

They say hindsight is a wonderful thing.

I say:

Who needs hindsight when you have the internet?

These days, I am very careful about what I write. Always. I know several authors/bloggers that have quickly come to regret comments on facebook or twitter or had to backtrack on statements made six months ago on the barely-still industry we have the pleasure of being involved in.

Abraham Lincoln was a wise man indeed when he warned us:

Better to remain silent and be thought a fool than to speak out and remove all doubt.

No, nowadays, it really is best to listen and learn. What was true yesterday might be ridiculed a week on Friday. Publishing changes quicker than Ussain Bolt running a bend and what you really need is a crystal ball.

That, or cahones as big as shot puts and the nerve to write and publish whatever it is you like – and to hell with the rapidly becoming redundant gatekeepers! 😉

Speaking of balls of steel, what a summer it’s been eh? For Great Britain especially. We have had a wondrous summer of sport and music; Diamond Jubilee, the Euro’s and the unforgettable Olympic games.

The Paralympics has recently started and in a few days the closing ceremony will lower the curtain on a season that will be remembered by a generation for many, many years to come. I for one am dreading the imminent post-summer hangover that will start as the nights pull in and you watch the last swallow take to the skies for another year…

But panic not! After Summer comes Autumn, which means Halloween.

Halloween gives way to Bonfire/Guy Fawkes night and no sooner have the sparklers fizzled out and the embers died on the bonfires, then the countdown to Christmas begins…

And so we do it all again.

We find ourselves another year older (you have no idea how much dread the thought of my next birthday celebration fills me with! I cannot be forty, I CANNOT be forty) and hopefully, wiser and the seasons continue to change.

It’s been that way always.

What you do with it is another matter.

Since I last posted on this official blog (for a weekly dose of  my hugely popular Banning the Bullsh*t blog, go here) quite a few things have happened, not least, in the publishing industry.

The already-mighty ‘zon joined forces with the weedy-by-comparison (in the digital publishing stakes) Waterstones in a huge one-eighty that left lots of people frantically stuffing their ill-thought words back in their mouths and going back on previously professed declarations of abhorrence for the Kindle (see earlier statement about thinking before you speak/type/tweet) and with more than a smidge of egg on their faces. Still, it will no doubt have a huge impact on digital publishing in the year to come.

Enter the only other (but slightly battle-worn) worthy opponent into the digi-arena to have one last crack at the ‘zon with its patched-up sling-shot.

Barnes & Noble have just announced that the Nook will be gracing our shores come October and not only has it got software giant Microsoft in its corner, but it’s had a make-over too and the new-look-Nook has a trick up its sleeve. A secret move that may just catch Amazon square on the jaw and leave the ref pounding the canvas in a ten-count.

It glows.

Yes. Not only does it have up-to-date eInk technology, but it allows you to do the one thing that the Kindle can’t without performance enhancing asssitance. You can read it in the dark.

B&N aren’t stupid. Rumour has it that they have hand-picked three MONSTER retailers in the UK to help them in the war against Amazon, John Lewis and Argos being their best-equipped allies.

You can read all about it here.

So what does that mean for us mere minions? Well, as writers, it can only be good news, right? What with Kobo allowing us to directly upload to their sites and these two beasts fighting it out for supremecy it only provides more ways for us to get our books in front of readers, wherever they decide to download them from and whatever device they select to read them on.

So everything’s groovy and being a writer now is the best time ever to earn your millions?

No. Not unless you wrote ‘Fifty Shades of Grey’ and didn’t tell anybody.

Why? Precisely because of the above.

There are more books than ever before digitally available and more places to get them from, so unless you are already very well-known and have the rights to a massive backlist and want to stick them out there for twenty pence a pop or have a huge publisher with an even bigger marketing budget behind you, you’re gonna have to work harder than ever to get your books noticed. And then some.

So how do we do it?

Sorry, I don’t have a draft ready to stick on (insert your preferred digital platform here but discount others at your peril) entitled ‘A guaranteed best-seller in forty eight hours without paying for reviews or writing mummy-porn or your money back’…all I can tell you is what Saffina Desforges is doing next. The rest, you’ll need the aforementioned crystal ball for… and a big dose of luck!

A few days ago we clinched our very first Amazon.COM category #1 with a book that is totally out of our comfort zone. Soooo un-Saffi’fied that unless you looked closely, you wouldn’t even know it was one of ours.

Anca’s  Story  is no-holds-barred, Young Adult, Historical, literary fiction. If you’re gonna stick a label on it.

Some time back, we were told by an uber-respected agent (not our current agent, I might add) that we couldn’t release anything  that ‘wasn’t a crime thriller’ and we were ‘risking literary suicide’ if we did so.

Anca’s Story has only been out a couple of months and is selling very well thank you, on both sides of the pond and will soon be available on all digital platforms and in paperback on Amazon.

For the next five days in the UK/Europe, you can get Anca’s Story FREE here (UK).

And here for France

And for Germany here.

Just a little thank you to our loyal Brit’/European readers and a final hoorah before we take it out of KDP Select. That is one for another day…

Within the next fortnight, the second book in our Rose Red crime thriller series, ‘Rapunzel’ will be available on Amazon and within the next month, Kobo, Waterstones and iTunes, plus a handful of other retailers. Book One, ‘Snow White’, plus ‘Sugar & Spice’ will also be available in paperback from Amazon in time for Christmas.

Look out on Amazon for the first in our new short story series, Rose Red Rhymes too.

‘Ring-a-ring o’roses’ will be out in October!

See? There is no magic formula. We just keep writing and writing what we think readers want to read.

And we make sure they are in as many places at possible.

Oh, and a couple of other things we have learned along the way and we might have mentioned before:

  • Get a great cover
  • Write an exciting blurb
  • Get your book proof-read. Upload a clean version of your book and if readers find mistakes, correct them and upload a new version until it’s as perfect as can be
  • Keep the price affordable

Other than that, just keep writing!

Write blogs, tweet, write posts on facebook, comment on other blogs.

Write short stories, write under a pseudonym, write local newspaper articles, write guest blogs, write goddam erotica if you’re good at it and you think your readers will like it (your current readers might not, but new readers might, then they might read your other stuff!) hell, write chic-lit or  fantasy if the mood takes you, as long as you’re writing!

Phew! Did I mention that you should be writing?

As we speak, one of our two preferred cover designers is beavering away on some new stuff for our late 2012/2013 releases (you can find links to Athanasios and Jeroen on this blog) and Jeroen has just shown us the fabulous new cover for Book three in the Rose Red Series, ‘Beauty & the beast’.

What do you think to this?

Print

 

Awesome huh?

2013 is hopefully going to be another great year for Saffina Desforges and a very exciting one too!

We can’t reveal too much other than what we have already given away, but we’re going to be putting some new stuff out there that will not be what you’re expecting!

More to follow on The China Town Mysteries, The Dark Halo trilogy and a few other surprises along the way.

So what does all of this mean for the shape of publishing over the coming 12 months? Truth? We don’t know. We don’t have said crystal ball.

There will be a next-big-thing. Shades of Grey will topple at some point, the erotica market will reach saturation point and readers will be looking for something new. No-one can say what that will be. The agents and publishers don’t even know!

But I’ll tell you this for free: If you haven’t got a book out there, it won’t be you.

AND, whatever it is, you can bet your bottom dollar/pound/yen/euro that it’ll have been an ebook first.

So what are you waiting for?

Saffi

Battle of the books – England v France : the great Euro divide

We ♥ the French.

It’s true.

Not because they lunch for three hours, or because of their beautiful churches and gloriously gorgeous people, nor is it because you can drink over there at fourteen and seemingly deposit your car between two parked cars by shunting them out of the way and NOT get arrested – no, it’s none of that (although all of the aforementioned reasons do help).

So, why the love-fest on the Saffina Desforges blog today for our friends across the channel?

Well, I’ll tell you…

It’s their love of books.

Not just their love of books, but their infinite passion for the written word (in whatever format it might take) and their open-mindedness when it comes to subject matter.

Now, you may accuse me of being biased and maybe I am. I am still a little love-sick for Paris after my recent trip and miss the waving of hands when talking and the kissing of both cheeks every time you greet somebody, but there are a few things about our experience with our French publishers that we wanted to put out there into the blogosphere to help dispel a few myths.

For those of you who have either been living under a rock, detained at Her Majesty’s pleasure or are just not the slightest bit interested, a few things have been happening recently.

There was the Queen’s Diamond Jubilee, the Leveson Inquiry, Euro 2012 started and the Olympic torch started its journey around the UK. Oh and lest we forget, Paraphilia, the French version of Sugar & Spice was released in print and digital! 😉

 You can read about my promotional trip to Paris here on my SMoD&L blog.

So, of course, we are totally enamoured by the French to start with because they took the chance on publishing our book and for that we are eternally grateful, but what has become glaringly obvious is the difference between the horror stories that you read daily on writers’ blogs about ogre publishers, non-compete clauses that rival any of Tolstoy‘s offerings and the age between the signing of a contract and holding a book in  your hands, and our recent dalliance with a publisher.

Well let me put that straight right here and right now:

With our publishers (MA Editions),  we had none of that. In fact, the polar opposite.

I have talked about how professional, friendly, approachable, flexible (shall I go on) and just downright awesome MA have been with us from the very first email contact we had in previous blog posts, but it won’t hurt to recap:

  • From first email requesting the MS to signing the contract approximately 4 weeks
  • Total control over the re-name of the book
  • Constant contact with the translator throughout that process
  • Frequent updates on release progress
  • Meeting in person in the UK with the Publishing Manager
  • Time from contract to print approximately 7 months
  • Arranging of promotional visit to France for myself and sorting meetings with publicists, bloggers and other influential literary persons

They have been brilliant! The owner of the Publishing company even turned up at le Gare de Nord to collect me from the Eurostar and drove me to my hotel, before staying with us all day throughout the meetings and translating for me during my interviews. Nothing has been too much trouble, honestly.

We couldn’t have asked for better treatment, even as total unknown/debut authors, they have treated us with the utmost respect and professionalism and we hope to continue and strengthen our relationship with them going forward.

Even now, with Paraphilia in its first week of official release in France, we are talking to them about our next projects and they are involved already. We are looking to  set the third book in the Rose Red crime series, Beauty & the Beast in Paris, so we checked with them on the legalities of mentioning place names in the book and asked if they knew of anyone who could help us with the French police procedural references.

Two hours later, we have a French lawyer to contact for the project and they are currently seeking out an English speaking detective to assist.

That’s what I call service.

The whole publishing system in France is completely different too.

In a very long (and slightly scary) drive to my hotel in Paris, I chatted with Eric and Valerie, who between them have over 45 years experience in publishing, about the UK’s reluctance to publish Sugar & Spice, the print v digital debate and the French pricing structure.

Eric could not get his head around the whole ‘we love your book but we daren’t publish it because it’s got the word paedophile in it and we can’t be associated with that’ saga, nor could he understand why you had to have an agent to get anywhere (or so some people think) these days. He also wafted away my concerns about the price of both the digital and print version of Paraphilia and explained that publishers have no (or little) control over pricing and that the margin for promotional/reduction purposes is not even as high as ten percent. Ergo, the French buying public expect to pay the prices set. Not a bad model. At least for the publishers and authors.

A week in to our release and we are awaiting reaction and reviews to come in, but sales are looking promising.

Today we charted on Amazon.fr with the Kindle version of Paraphilia and we couldn’t be more thrilled:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

As for print sales, it will be some time before we find out how that is going, but one thing we do know is, our publisher will be doing everything within their powers to ensure the book is a success.

Our wonderful translator, Christophe Sisyphus even sent us this picture of Paraphilia in the Virgin store!

So all that remains for me to say to all you wannabe/new and disillusioned writers out there , is ‘don’t believe everything you hear’.  Most horror stories aren’t true or at least, not the ones you hear about publishers anyway. 😉

I leave you with the question: Why are the UK so far behind in just about everything?

Of course, if it comes down to England v France in the Euro’s at any point (I realise we have played them, but we COULD meet again), I won’t be quite so in love with the French, but I cannot deny, a little of the blue in the red, white and blue running through my veins, now belongs to Francais. 😉

Au revoir.

Saffi

PS. If you are so inclined and can read French, you can get Paraphilia here:

Amazon UK print

Amazon UK Kindle

Amazon FR print

Amazon FR Kindle

Vive la France! Sugar & Spice/Paraphilia goes European

Not many things shut me up.

In fact, it’s pretty hard to recall a time when I was ever lost for words (well, coherent words anyway).

I guess I’ve had a couple of jaw-dropping moments over the last two years; like when we first started out on this insane writer/publisher-thingy journey and we hit treble figures for the first time on Amazon (in a month) and when we saw our first five star review, or the Sunday we sat watching KDP and hitting refresh every five seconds to see our digital book sales for ONE DAY creep up to 857 in 24 hours.

Yeah, there’s been a few, but the whole ‘I guess I’m a real writer now’ realisation kinda crept up on me gradually, so much so, that it didn’t happen over night. I just morphed into it.

Don’t get me wrong, there’s been many a time over the last twenty four months when I have had to pinch myself and shake the craziness outta my skull because not in my wildest dreams did I envisage the bumper-car ride that we have been on, but press and blog interviews, celebrity followers on twitter and seeing our book in the Sunday magazine charts kinda became part of every day life after a while. Awesome, but I sort of got used to it; gradually.

Until yesterday.

When I saw this:

 

That really was a sucker-punch (in the nicest possible way of course) moment.

I mean, don’t get me wrong, I knew it was coming, but all the same, seeing our book up there, for pre-order, in all its glory, really did finally smash the ball out of the park.

I guess it’ll be a pretty similar experience when I hold the hardback in my hands for the very first time at the end of this month.

A real book.

A proper, printed, shiny, glossy (wiv pages and words and everyfink) goddang book!

Wow! 🙂

It’s an amazing (and totally surreal) feeling and one that I know, I will never tire of. I still feel like it is happening to someone else every time I see our books out there.

What has amazed (and delighted) me about this whole publication process with the fabulous MA Editions, is their professionalism. I have read more horror stories about ‘traditional publishers’ than I have read Dean Koontz books and that is going some, believe me! Unfathomable contracts with hidden pitfalls at every turn, unpaid or pitiful advances, lack of control over editing or covers and the interminable wait from contract to publication.

Uh-huh. No way, No siree, not on my watch. Didn’t happen.

It’s been a breeze and a pleasure and has restored my faith in publishing (well, French publishing at any rate).

Simple, clear contract signed in a matter of days.

More than respectable advance paid just as quickly, with favourable royalties agreed.

Efficient, swift and friendly translation services.

Regular contact.

Title and cover design a JOINT process and, the best bit:

Slightly shy of seven months from contract to print.

MA have organised everything from a whistle-stop promotional tour of Paris and Brussels, press interviews, blog videos and marketing, plus additional deals with other outlets. Advance review copies and digital pre-orders? Check.

They’ve done the lot. Absolutely can’t fault it.

But do you know what the best bit is? They TRUST in the book and in US. They DARED to believe in it. They took a chance. They are not scared to take that step. Oh and they’re European!

If I had a pound/dollar/Euro for every rejection email/letter that we have had in the last two years for Sugar & Spice that said something similar to this:

We LOVED this book, loved the pace, the short chapters, the characters. Read it in one whole sitting, was gripped from the start, appauled by its content blah, blah,blah, BUT, we’re sorry, we do not feel it is right for our ********** imprint at this time. I know we are going to be kicking ourselves and the sales figures they have achieved on their own are astounding, BUT…

I would be able to retire right now and write at my leisure.

MA Editions have seen past the controversy, the stigma attached to the books content (hell, they even used it to their advantage in the title!) and opted to let the reader decide.

What more, as writers could we ask for? After all, that’s what happened 18 months and 155,000 sales ago when we put it on Amazon.

Paraphilia is available for pre-order (released digitally on 6th June 2012) here. Of course, it would help if you can read French! 😉

We are thrilled to be on this journey with our publisher and eternally grateful to them for taking us this far.

Who knows what will happen in the future? I mean, so many of my dreams about writing a successful book have already come true, so I guess I have used all my wishes up. Right? 😉

Saffi

PS. I will be blogging about my time in Paris & Brussels in the first week of June. Look out for ‘Lost in France’, coming soon!

Sugar & Spice: The real facts behind things not so nice… a reader’s story.

Every writer gets bad reviews.

Some take them to heart, others don’t bother reading them at all; in fact, I had a personal message back on Facebook from Karin Slaughter when I first started out and she said the same thing. She doesn’t read reviews. In her own words: “no good can ever come of it.”

Some of the biggest selling books in the world have swathes of one and two star reviews from readers who just didn’t like the book. Shit happens, and as a writer, you cannot please every reader.

When Mark and I were writing Sugar & Spice, there were quite a few discussions between us about some of the aspects in it, particularly those scenes involving the police and social services. We fought and squabbled over some of them like a pair of kids in the playground fighting over a toy, always keeping in mind that we were writing a work of fiction, but also, that bad things happen to good people and not all people who are supposed to help you and be good, are.

When we first published Sugar & Spice, we were under no illusion: It was going to upset some people. We knew it would – but we did it anyway.

The research for the book was not easy, but everything there came from public sources and examples, including the conduct of the authorities. People in positions of power who are meant to be the good guys. There is, as we all know, a very fine line between fact and fiction. Sadly.

In the year that followed the release of Sugar & Spice, we received many emails from irate readers, and plenty of scathing reviews on Amazon. Some of them raised valid points, to which we responded and explained our position politely. Some were plainly from that section of society who’s toilet-goings always smell of perfume and who see through pink-tinted gels with stick on butterflies. Hey ho, you can’t please everyone right?

Now, when a reader had a particular complaint about the writing or the characters (or even typos and formatting, which we happily corrected once we had sussed out this self-publishing malarky and were grateful to be informed of) or plot development, then we had to take the one and two starrers on the chin. But when we received downright abusive and personal (sometimes extremely libelous) attacks on us for even having dared to question the services, we drew the line. Amazon were very good at removing those reviews and of course, we sent strongly worded (ahem) email responses to those that included an address, but we always said the same thing: Really? Are you serious that this kind of thing doesn’t happen?

Here’s but a few of the wildly ludicrous comments we got:

The characters are, for the most part, hateful caricatures. The two social workers who are trying to elicit information from the twin girls (won’t say anymore so as not to spoil) may as well wear witches hats and cackle. Making bets with each other over who can garner the most information and hating kids despite their profession is ridiculous. 

Yes, the writing is fluid and the authors obviously have talent, but the story is marked by so many implausible events and characters that it became impossible for me to finish: police brutality so egregious it defies logic; social workers who are strangely inept and easily manipulated into bumbling fools;

I had the feeling the author has an agenda with this story. The authorities come off looking bad in their jobs – the police jump to conclusions and force confessions from innocent suspects, Social Services workers are eager to find child abuse where there is none and adults discount the ideas of young people just because they ARE young.

The story is full of cliches on the capabilities and self serving nature of therapists and social workers

all the other characters are awful, and as a social worker myself I couldn’t believe what I was reading. I have seen many programs, films and newspaper articles that play up to the stereotypes but there is a complete disregard for the truth here. And i’m sure anyone who is a police officer or psychologist may have a thing or two to say about how they are portrayed!

Try googling social services abuse of powers or police brutality and then tell us this sort of thing doesn’t happen. All the portrayals in Sugar & Spice were based on real-life events.

I could go on. I won’t. Over Amazon and other platforms, Sugar & Spice has been reviewed getting on close to 350 times. With a hit rate of 76% of 4 stars and above and a quickly-developed rhino hide we are not fazed anymore by poor reviews, but I needed to start this blog post in this vein to set the scene.

Now I am not going to get into a huge moral debate about it. Mark and I have blogged enough about our reasons for writing Sugar & Spice and frankly, we are so over the one star review (genuine and contrived) thing now, that we are not defending ourselves any more. But I wanted to tell you about an email I received a few months ago.

Your book was a courageous write, very thought provoking, and stomach in mouth I sat down to read it on Monday of this week, I was finished by Thursday morning and full of so much more information and knowledge. I didn’t know what to expect from the book, but it was sensational, and although my child is sat in front of me healthy and alive, it doesn’t stop the fact that she has experienced something no child her age should ever have to face.

Thank you Saffina for writing a book that opens peoples eyes to the sickening world that is alive around us, to a lot they will walk this earth and never have to experience anything, but for some of us the reality is all too clear.

Of course I responded and in the weeks that followed learned more about what had happened. And eventually the writer decided she’d like her story more widely known.

For obvious reasons, with a child involved, I have changed names and omitted identifying detail. I’ll call the mother Cheryl here.

Now, I could describe Cheryl to you in detail. Since I received her initial email, we have talked a lot and there are many things I could say about her, but, I will let you decide by telling her story in her own words.  I asked her to just let it spill out and she did so in an email which she agreed we could publish. This is it:

In April 2011, we were given our eviction notice by our Landlord, which was no shock as Simon, my partner is a tradesman and being in and out of work, can make things hard.

Therefore, armed with my eviction notice I went to the council and spent until my eviction date 19th July arguing for them to house me. As I had no rent arrears, but also no work security they agreed…

We spent the next four months in a one bedroom hostel. They had placed three single beds in the bedroom which didn’t leave any options for Simon and I to sleep as a couple or anywhere for Johnny (my youngest, who’s 3 in April) cot. I moved in to the lounge with Johnny and Simon shared the bedroom with the girl, far from appropriate but we had no choice.

So by September, with Lily starting secondary school I was stressed beyond belief and Simon decided to visit his family in Shropshire, while I had a lazy weekend with Johnny, he took Amy and Lily went to stay at her dads.

When they returned Amy had a dark cloud over her head, didn’t want to play out anymore, which i put down to the stress of the move. I did go in to school regarding her behavioural change but with a new teacher in September they didn’t know her enough to comment. So life went on and I booked a caravan in Norfolk to get away for a week.

The Sunday before we went away for the October half term my life fell apart!

I was going round to my parents as they had just returned from Florida and wanted to see the children. I stopped off at Waitrose to pick up some sausages and rolls and left the kids sat in the car. When i returned to the car Lily told me that Amy had something to tell me and that it wasn’t for her to tell me.

Confused I started the car and began driving to my parents while arguing with the girls to tell me what was going on. I threatened to go home when Amy told me when she went to Shropshire last, Simon’s grandad had touched her bottom. Without thinking I told her that she shouldn’t say things like that as it can get people in to trouble.

Not knowing what to do next i went round to my parents and quietly told my mum what Amy had said, i told her i couldn’t face asking anything more so my mum took Amy off to ask her.

I sat there for what seemed like forever before she came down and confirmed Amy had been sexually assaulted! Just turned 7, my little girl had experienced the worst! I excused myself and ran out the house in bits… I drove to tell Simon while he was playing Sunday League Football, as i couldn’t deal with it at home. Simon went quiet and drove off!

I picked the children up and took them to my friends, while we waited for Simon to return and we agreed the following morning i would go to the police and report Simon’s grandad for sexually assaulting Amy. 

Monday morning with the car packed for holiday i drove to the Station, rehearsing the whole way what i was going to say. That all went out the window as the kind looking police officer asked me how he could help…

After logging all the details i left to take the children on holiday. I can never even begin to explain in a short email the emotional turmoil that i went through the following week, or months that followed.

On the Friday of our return a CPU Officer came to see the children and decided that a video interview was needed by both girls. At 8pm the children started there interviews.

Three weeks later we were finally given the keys to a new house, while we waited for details on the case.

A week later Simon lost his job and money became tight.

I started to call around to try and find help for Amy. Social Services told me that they couldn’t help me as they are for vulnerable children, and as she wasn’t a child at risk they wasn’t interested in helping.

Next i rang the counselling services around my home town, who told me £35 per week (not easy when you haven’t got). Barnardo’s rang around various sections of their charity, but as we didn’t fall under any of their catchment areas, no one could help.

The school contacted CAMHS and i waited. Two weeks before christmas i received a letter from CAMHS to say that they were not going to help. I fell apart and went to my doctors to speak to the Practice Manager as I had no where else to turn. They sent me home and made calls on my behalf. An hour later Amy had an appointment for an assessment with CAMHS 2 days before christmas.

In the meantime, the case had been passed to local police as it had happened in their jurisdiction. A lady called to introduce herself and would contact me again as soon as she had any further news as to when Simon’s grandad would be arrested. When the CPU officer called me back with the details of his bail, she informed me she had also let Amy’s biological father have all the details of the case as his girlfriend had called and asked for them.

Well i was in bits. Amy’s dad has not seen her for 2 years after choosing his new family over her, he was not on the birth certificate as he had only been in her life since she was 2 and to make things worse he had no parental responsibility, and someone somewhere had leaked this truly confidential information to someone Amy doesn’t want anything to do with, her choice!

Needless to say that a complaint was logged (I have letters to prove all of the failure in confidentiality policies etc) my last correspondence with the officer involved was by recorded delivery, yet if this goes to Court she is someone i am meant to rely on, hence why i said your portrayal of CPU wasn’t far from the truth!

Amy was assessed two days before christmas and a letter followed in the New Year stating that she needed Counselling but due to the service being over subscribed Amy would have to wait until May!

While all this has been going on i wondered why Simon was dealing so well with all this, considering his grandad and grandmother had brought him up and he lived with them when i met him!

Well he hadn’t been dealing with any of it! He had started gambling, when he lost his job he had been gambling a little, but when all this happened he couldn’t deal with not having money and decided to fund his gambling other ways!

On 25th January Simon was arrested outside my house for dwelling burglary. I knew nothing about the gambling, the stealing, I had certainly not benefited from any of it, as i had no money, some weeks i was struggling to pay for petrol to get Johnny to preschool… He had been stealing from my parents! £3000… he got probation for a year, 80 hours community service and a supervision order, which basically means he has to get counselling…

To say my life has fallen apart recently is an understatement. I am a very private person who lives like a hermit crab lol, but i feel pained by the fact no one is there to help my daughter, even Simon is on his 3rd week of counselling and now on medication for his bipolar!

I have lost family on the way, choosing between Simon and my family was the hardest thing i have ever had to do, and is still not without heart ache. Some people criticise me but my true friends are still there, not judging me! At the end of the day i have not stolen anything, or hurt anyone, I am merely trying to keep my family together and resume life as best i can

Sounds like such a sob story, but unfortunately this is my life at the moment. Dire, but i am still smiling, reading, cooking and looking after my little angels.

Well, I don’t think I need to add much to that do I? Nor do I have to use the words brave, courageous or TOTALLY let down by a system that is there to protect and serve.

Cheryl is attempting to put the pieces of her life back together and it appears, doing it alone. I am sure you will join me in wishing her the best of luck. We will be donating some funds over the next few months to enable her to buy little Amy and the other children a dog. Cheryl feels that having something to focus on and trust in again will help Amy get some of her confidence back.

It is astonishing in this day and age that convicted sex offenders, drug users, rapists and murderers have access to all kinds of therapy and rehabilitation and yet the most helpless and vulnerable do not.

I say again, Sugar & Spice is a work of fiction, the portrayal of the characters exaggerated for the purpose of the story. We whole-heartedly believe that MOST people working for the police and social services are doing a brilliant job, with limited resources.

But having read Cheryl’s tale, sadly, it is sometimes the fact that not every story is fiction.

Saffi

UPDATE: 21ST APRIL 2012:

After meeting up with Cheryl (obviously not her real name, but she will see the irony of this when she stops talking for a moment and realises how significant this is) in London (baby), we have had a few phone call chats since. Much to my horror, her story WAS all too real, but even more so now that I have put a real person to the name. She is no longer a reader with a story, she is a friend with a story.

Here is the latest interlude, much to my disgust. BUT, I print it exactly as she wrote it, as she asked me to: Broken Britain? Broken World…

“ Finally went to court this week to dispute access over Amy with her father. She doesn’t like the man, doesn’t want to see him, and he has not bothered with her for 2 years yet he is ready to put her through extra stress for pure selfishness and i don’t even know why else. I know some people will judge me, as its another father kept away from his child, but he left when i was 3 months pregnant and i never heard from him again until Amy was 10 days old, he then was in and out of her life until she was 2. At the age of 2 he was told he either saw her regularly or i would cut all contact. To cut a long story short he was violent in front of all my children and Amy never wanted to see him again!
So off i went to court to fight my daughters corner… i walked in to a waiting room with about 15 chairs and had to sit in the same room as him and his partner as both solicitors tried to settle out of the court room… considering Amy’s counselling still does not start until next week, i am not prepared for even in-direct contact, as Amy has pleaded with me not to make her go again…. so 4 hours later and 2 appearances in court, the judge sides with me and agrees that for the next 2 and a half months, no contact of any form was to take place. So i drive home to share the news.
I walk in and find Simon on the phone, after 6 long months he has work again, things are going so great… i start flicking through the bundle of mail in my hand and thats when i find it… ‘while you were out we tried to deliver a recorded letter’… my heart sunk… Since i placed my complaint with the police i have been stonewalled… every letter about the sexual assault case have come via recorded delivery, much to my disgust… but i thought they would have had the decency to have picked up the phone to call me, or to send round an officer to tell me the CPS’ verdict… but no… The Royal Mail card says i cannot pick up the recorded delivery letter until the following morning, how could they, i could feel in my stomach it wasn’t right. I asked Simon to call his mum and see if they knew the outcome of the CPS. I look on as he calls his mum and hear one half of the story and them words… “not enough realistic evidence to secure a conviction… case dropped”
The room felt like it was closing in on me, i could feel the tears burning my eyes… i made an excuse to go upstairs and locked myself in my bedroom… i couldn’t even cry to start with… why? does a child need to be raped for enough realistic evidence? Jeez she is 7 what realistic evidence did they want? She came to us within a month of him assaulting her… of him touching her inappropriately, to which she knew was wrong and instead of actually acting on this, he obviously didn’t do enough the first time… Even writing this now i feel sick and numb, i wont be telling her that he hasn’t gone to prison, she doesn’t need to know. One day if she asks i will show her the letter where it says that Amy was believed… the rest i will never be able to answer for her.
The NSPCC announced a month ago that 9 out of 10 paedophiles are not convicted and that they were going to begin a programme going in to schools to teach children to speak out about abuse… what is the point? they get away with it… you have to fight to get your child help and in the meantime your whole lives fall apart! I would like to say that i can start rebuilding my life, but while i have her sperm donor breathing down my neck, i don’t think i can start rebuilding my life as there is still uncertainty as to how Amy will be affected with starting up a relationship she has never wanted! How far do we go to protect our children. She is 8 soon, but that is still 4 years too young in a court of law to tell a judge what she does and doesn’t want… maybe people should start waking up and listening to the young… maybe then we wont be Broken Britain.”
Wow, nothing more to say eh? Except, if it means anything to you and your family, Cheryl, you have the support of the nation AND you have new friends that believe you. xx

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Play it forward – where next for MWiDP?

Pay It Forward.

How often do we hear that in the world of indie publishing? It has become the mantra of the indie movement, to the point where recently some bloggers were actually arguing over who thought of it first! The mind boggles.

In fact the concept has been about since forever. It was in use by the Greek dramatist Menander in 317BC, and the first recorded example in the US was Benjamin Franklin, who lent money to someone and asked them not to repay Franklin but to instead lend that money to another person in need. Similar sentiments were later echoed by Ralph Waldo Emerson.

The actual term was in use from the early part of the twentieth century, and became popularised by Robert A. Heinlein‘s sci-fi classic Between Planets.

But of course the phrase took on a life of its own after Catherine Ryan Hyde‘s novel Pay It Forward was published in 1999. The film quickly followed. A movement was born. A decade on and the Pay It Forward movement is still going strong, guided by the Pay It Forward Foundation Catherine founded.

What does this have to do with MWiDP? Bear with me. There are two big announcements from MWiDP today.

~

First, some background for the many newer visitors here.

When we slipped our debut novel Sugar & Spice into the murky waters of the Amazon ocean fifteen months ago it was, more than anything else, an act of defiance against the gatekeepers. Not so much desperation as sheer frustration.

There was no carefully thought out marketing plan. No launch party. No blogs. No tweets. It was whole new world, and one we knew next to nothing about.

Ebooks were still in their infancy, Kindle UK was about to experience its very first Christmas, and we just sat back and hoped someone might buy our unknown and unloved book.

Of course, no-one did.

This time last year we had sold nothing. And we were still querying. It seemed our best bet at the time. And maybe, at the time, it was.

And then around February / March we got the serious interest of an agent. A real-life literary agent wanted our book! By then it was just starting to sell a few copies on Amazon, but the agent wasn’t interested in that. She liked the book, but ebooks were just a fad. So the agent took our book under exclusive review, and we sat and hoped.

Three months passed. When she finally got back to us with her decision she wanted us to take down the ebook so she could approach publishers.

That was a close call. If she’d got back to us sooner we might well have fallen for it.

Trouble was, in that three months she had sat on our novel we had somehow sold thirty thousand books. Ebooks a fad? Clearly this was an agent who had no future. And, we realised, querying had no future either.

A month on and we had sold fifty thousand and were the second biggest-selling ebook in the country. The agents started to query us!

Again it was a close call. Big promises, tempting “unofficial” offers, but accompanied by draconian contract conditions. We stayed indie.

Regrets?

You’ve got to be kidding! That same book went on to sell another fifty thousand before it began to wind down on Amazon (not helped by the infamous three week disappearance!). And by then we were riding high in Waterstone’s, the UK’s equivalent of B&N.

Meanwhile we had brought out another book, got on with some other writing projects, and began to look at the bigger picture.

MWiDP was born.

Little could we have imagined that, just months later, we’d have one of the biggest names in modern English literature sign with us.

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The big news this week, of course, is the announcement, first made on Anne R. Allen’s blog on Sunday, that Anne and NYT best-selling author of Pay It Forward author Catherine Ryan Hyde turned their back on the trad publishers in favour of joining forces with MWiDP.

In Anne’s own words:

The book I’ve been writing with Catherine Ryan Hyde, HOW TO BE A WRITER IN THE E-AGE—and keep your E-sanity! will be published by Mark Williams international in June of 2012. The book will be available as an ebook that will include free six-month updates. AND it will also be available in paper in both a US and UK edition.

We’ve had some interest from more traditional publishers, but decided to go with the innovative people at MWiDP because we need a nimble publisher who can keep up with industry changes and offer timely updates. Also, Catherine has a large international fan base, which made “Mr. International’s” offer especially attractive.

The fab cover is the working design, courtesy of our designer in residence Athanasios.

How To Write in the E-Age and Keep Your E-Sanity will be the first of many books under our non-fiction / education imprint Writers Without Frontiers, aimed at fellow authors, at whatever stage of their career they are at.

As well as more books for this imprint we’ll also be teaming up with other industry professionals to bring online writing courses and other resources to help the growing number of people worldwide who want to realize their dreams of being a writer.

And just to add there will be a prize draw in June to mark the launch of How to be a Writer in the E-Age. And not just any old prize.

We’re talking a first edition of the zillion-selling Pay It Forward, signed by Catherine Ryan Hide herself!

~

Yep, I had to read it twice too. Catherine Ryan Hyde is now an MWiDP author!

Writers Without Frontiers is just one of several imprints that will see MWiDP expand rapidly in 2012.

Our YA imprint will launch this spring, commencing with the long-awaited St. Mallory’s series, and though it’s not official yet we may well have another fantastic YA title going live with it. More on that in the near future.

We have some great titles pending for our Exotica imprint, all about travel and stories set in distant lands.

And for those so inclined we have also launched our mature-audience imprint, Aphrodysia, with the first book due out for St. Valentine’s Day.

Those not so inclined will be pleased to know covers and content will not be appearing alongside the other books, unlike on Amazon where some seriously disturbing covers are prone to pop up alongside MG titles.

Several other imprint ideas are being developed, which we’ll bring news of all as and when.

~

Enhanced ebooks are of course high on our agenda to progress, and we’ll be making some announcements on this in the next few months. We have some trial projects under way, but won’t give details until we have a clearer picture.

We also have plans for audio books, and are currently examining ways in which this can work in the new indie publishing world. More on this in coming weeks.

In the very near future we’ll be moving into print-on-demand publishing for some of our titles. While there can be no doubt the days of bricks and mortar stores are numbered, there will be a small but significant market for print for the foreseeable future, and as POD technology improves and prices drop, POD will become the only real alternative to ebooks.

Meanwhile our tech team Elizabeth (she may only be one person, but she does the work of many!) has been hard at it behind the scenes with the new websites and the ebook store. All now very close to completion.

Take a sneak peak at www.mwidp.com.

~

The ebook store, indiebooksunited, is hardly going to challenge Amazon’s supremacy, of course, so important to remind ourselves why we felt it necessary at all.

I asked an author recently if they would be interested in the ebook store and they answered, “Why? I’m selling through Amazon.” I put it to him he might sell even more if he was in other stores. He answered, “But I don’t need to be. I’ve ticked world rights. I’m available everywhere.” I tried not to laugh.

For anyone who missed it, do check out the MWi post Harry Potter and the Prisoner of Aakash  which explains how Amazon either blocks downloads or surcharges buyers across much of the world.

Above is a screen shot of what I see when I try to buy one of your books. Check out the green box at top right. (You may need to click on the image to enlarge.)

Check out the MWi post referred to above for real numbers about just how many potential buyers cannot buy your ebook from Amazon.

There’s also this strange idea that someone who has bought a Kobo ereader, or a Sony or an iRiver, or myriad other alternatives to the Kindle, is somehow going to make Amazon their first stop for ebooks. Yeah, right. Just like us Kindle users always go shopping in B&N and Diesel…

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The recent introduction of KDP Select has raised the issue of exclusivity once again. Leaving aside the good or bad aspects of KDP Select itself, let us briefly ponder exclusivity.

If we had chosen only to list with Amazon last year would we have sold as many books? Unequivocally no.

Of course we are on Apple, Kobo and B&N too. Kobo is a rising star, as I’ve said many times here on MWi. Just this week Kobo announced plans for expansion to ten new countries, including Japan and Brazil, just as the Amazon’s Japan plans have stalled.

Kobo has also partnered with WH Smiths, one of the leading UK retail stores. Kobo is the place to be in 2012-15.

If you’re not on Kobo, or are on Kobo through Smashwords and seeing no results, then be sure to check out the announcement at the end of this post.

But Amazon, B&N, Apple and Kobo are not the be all and end all of ebook vendors, and only form part of our income.

In the latter part of 2011, long after the Amazon star had waned, we had two top ten hits simultaneously in Waterstone’s, the UK’s equivalent of B&N. We held the number two spot, kept off #1 only by the Steve Jobs biography, and for a long while the Saffina Desforges brand was the most searched for name in the store.

But we weren’t just selling there. Britain’s biggest retailer by far is the supermarket giant Tesco. It has its own e-book store.

Guess what? We’re in it.

Foyles? Yep, you’ll find us there.

Books, etc? Yeah, we’re there too.

Pickabook? Of course.

ACCO in Belgium? We used our ‘leetle grey cells’!

Selexyz in the Netherlands? We love the Dutch!

Fishpond down in New Zealand? Say hi down under!

Kalahari in South Africa? Of course!

I could go on. Our books will soon be appearing in Textr in Germany, Asia Books in Thailand, Eason’s in Ireland, Buscalibros in Chile, etc, etc. I’m not called Mr International for nothing!

There’s a whole world out there that could be reading your ebooks, if only they had the chance. True, the sales aren’t earth-shattering. But a sale is a sale, and that reader may tell a friend who tells a friend…

And sometimes it can be good to be a big fish in a small pond, as we found with Waterstone’s. Next time it could be you. But not if you’re not listed there.

Of course the problem is these stores aren’t indie friendly. Just the opposite. They make it almost impossible to get in. ISBNs are required pretty much everywhere except Amazon and B&N. That includes Apple and Kobo, which is why most people go through Smashwords.

But Smashwords won’t get you into Waterstone’s or Foyles, Fishpond or Kalahari. And apart from ISBNs there are a ton of other conditions to meet and hoops to jump through too, before these companies will even think of listing your title. For example Waterstone’s insist you are a VAT-registered company to set up an account.  For the US readers that means having an annual turnover of about $100k. Then you face the nightmare of keeping track, receiving payments, etc. It’s not easy.

Which brings us to the second big announcement of the day:

MWiDP can now offer your titles direct listings to these stores, and also Apple and Kobo.

We’ll be contacting you all shortly with further details. For anyone not currently with us who wants to know more, just drop me an email.

We hope to start uploading to Waterstone’s by the end of this month, and just in case you’re wondering how anyone will find you there, we’re delighted to tell you we have advanced promotion in hand. We own the domain name http://www.welovewaterstones.com and will be launching a big awareness campaign within the UK this spring aimed at bringing attention to your titles.

Oh, and did I mention we accidentally bought the domain names welovekoboebooks, welovetescoebooks, welovefishpondebooks and welovekalahariebooks too? 🙂

So, even though it may have seemed nothing much was happening, we have been busy behind the scenes. I’ll be elaborating on the various projects in more detail over the coming weeks here on MWi.

I’ll also be introducing the Book Theatre project to find narrators for audio books for your novels, and the Translator’s Co-op project to bring together a pool of novel translators worldwide to help get your books selling not just in the international stores, but in the local languages.

The trad publishers will tell you writers still need them because they can get you places you can’t get on your own. They have a point. Once you step outside the Amazon bubble being indie isn’t easy.

But with MWiDP you’re not on your own.  Many of our authors are already busy exchanging ideas and services. It’s all part of the cloud.

With MWiDP you get all the benefits of being indie but a lot less DIY.

Saffi & Mark

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